![]() ![]() There can be no insult withouta perpetrator or an insulted party. Gabriel explains that "insults involve two parties, a perpetrator and a target, and possibly an audience. Is there any difference between ridicule, satire and humiliation and blunt, straight-forward insults? According to Yiannis Gabriel, Professor of Organisational Theory at the University of Bath, "there are overlaps, but what distinguishes insults is ‘big effect with little effort' since they take advantage ofa weak point of the target." So what makes a person want to insult someone? When is an insult justified? What are the intrinsic reasons people insult others? Is the intent always to hurt? The psychology of insults is vast, spanning cultural subtexts and primary human emotion. Neither is an insult restricted to any geographical region or race. they happen everywhere - inside our homes in the workplace and even on television where several shows make use of jokes to expose a public figure or get a point across. But then again, at some point, intentionally or not, you too might have behaved arrogantly, acted offensively or spoken rudely to a close friend, work colleague or stranger on the streets. Have you ever been the target ofa rude driver? Humiliated by a tactless boss who yells at youin front of your colleagues? Afraidof going to school and facing the mean kids that constantly poke fun at you? You are not alone. ![]()
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